I’m sure most of you have come across online advertising or websites offering you a whole bunch of quick Twitter followers – in return for a measly 15 or 20 of your hard-earned dollars. And if you, like us at Jaden Social, are of the inquisitive breed, I’m sure you were more than a little curious to know how it works (that is, if it actually works at all).
Deciding it would be well worth the monetary investment, we set out to get to the bottom of this seemingly questionable enterprise of follower-buying.
Depending on the service you use, your followers will generally come from one of these two sources:
Followback-Lists: A “community” where each member incentivizes others to follow them by returning the favour and following back. This includes Twitter groups such as #TeamFollowback, as well as a whole heap of 3rd party lists.
Fake Users: Despite Twitter’s anti-spam rules, there are still thousands of computer-generated accounts scattering the vast realms of Twitter. They can be identified by the default profile picture (an egg), or by “hot” girls wearing very little.
While these are two very different types of followers, the one thing they have in common is this:
The followers you are gaining have no interest in you or in your music!
If your main reason for being on Twitter is to have a huge following which you can show off to your friends, then this could indeed be the easiest and fastest way to success.
However, if you are looking to get your music out to the masses, and find people who are genuinely interested in what you do, this is one short-cut that wont save you any time.
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Thank
you for a great article. I think
people buying followers and likes without knowing what to expect is a big
problem. Personally, I’ve found that
purchasing followers and likes is the best way to avoid your company being
seen as a “failure” on twitter which is important for larger, well
known companies.
I’ve helped a few sector-leading organisations get set up on twitter and
facebook and they all asked “What will people thing if we only have a
handful of followers in 6 months time …”. They all purchased followers and likes from
sites like http://www.socialkudos.co.uk to
put their minds at ease. These follows
and likes will not have interacted with the companies, but that wasn’t the
intention.