Why Twitter Should Thank Us

Why Twitter Should Thank Us

Over the past year and a half, the team and I have built a unique system of promotion for our artists which we call the Twitter Promo Pack. It has already proven highly popular with our clients, and we think it is a fantastic (and affordable) service which can benefit all musos.

But  not everyone agrees.

I would like to take the next few minutes to explain what we do, why we do it, and why Twitter should thank us for it. So here goes.

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Gangnam Style: The Social Media Impact of a Viral Video

Gangnam Style: The Social Media Impact of a Viral Video

Safe to say there have been more than a handful of Gangnam Style case studies bouncing around over the past few months. Case studies looking at things like HOW and WHY the video went viral, WHO was behind this freakishly cult phenomena, and WHAT the contributing factors were in driving nearly a billion views.

This is not one of those.

As a Digital music marketing agency, we are fascinated by the nuances of different Social Media platforms and the relationships they share with each other. In creating this Gangnam Style infographic, our aim was to understand the impact that a viral YouTube video has on other Social Media channels. In other words, what exactly is the exchange rate of a YouTube view when traded in on the ‘Social Media stock market’.

Without further ado, allow me to present…

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How to Market Your Music on Twitter!!

How to Market Your Music on Twitter!!

We are super proud to announce the release of our first full length guide – How to Market your Music on Twitter.

Be warned that this post contains over 1000 reasons to rush out and buy it NOW. But if you already love us and don’t need to be convinced just CLICK HERE and save yourself 10 minutes of reading :)

Not quite in love with us yet? Ok, here goes…

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Introducing our new FAVOURITE content scheduling tool… BUFFER

Introducing our new FAVOURITE content scheduling tool… BUFFER

As I’m sure you can tell from the title, either my capslock key is broken or I am pretty damn excited about a content scheduler called Buffer!

If you are not currently using it to manage and automate your content posting, Buffer is about to catapult all the way to the top of your Social Media hit list. During the course of our daily tasks we have been trying a whole bunch of different apps for scheduling our Jaden Social content (and also that of our clients) – including Hootsuite, Sprout Social, Crowdbooster, Argyle Social, and the list goes on…

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