Case Study: How we gained 5000+ targeted Twitter fans, and generated 20,000+ blog hits for Tristan Stefan Edouard in 90 days
This case study will explore the impact that Jaden Social had on Tristan Stefan Edouard’s online presence and traffic from January to April of 2012.
The Objective:
As a relatively new entrant to the Australian photography circuit, Tristan was looking primarily to grow his photography brand and fashion label (Ill Vibes), both Australia-wide and internationally.
Already boasting a solid 2000+ active fans on his Facebook page, Tristan wanted to focus on increasing traffic to his website, as well as building buzz online.
The Strategy:
With a Twitter fanbase of only 260 in early December 2011, we identified a huge potential market for his brand that was not being effectively capitalized on.
