Introducing our new FAVOURITE content scheduling tool… BUFFER

Introducing our new FAVOURITE content scheduling tool… BUFFER

As I’m sure you can tell from the title, either my capslock key is broken or I am pretty damn excited about a content scheduler called Buffer!

If you are not currently using it to manage and automate your content posting, Buffer is about to catapult all the way to the top of your Social Media hit list. During the course of our daily tasks we have been trying a whole bunch of different apps for scheduling our Jaden Social content (and also that of our clients) – including Hootsuite, Sprout Social, Crowdbooster, Argyle Social, and the list goes on…

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7 Ways to Improve your Content Strategy for Twitter

7 Ways to Improve your Content Strategy for Twitter

Depending on what you have and how you use it, content can either be your best friend or your worst enemy.

Before you start investing a whole bunch of your valuable time into promoting your music, here are a few guidelines which will help you to squeeze the most out of every one of your proverbial pennies.

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Twitter Stats: Mastering Your Data

Twitter Stats: Mastering Your Data

With a zillion funky 3rd party Twitter tools & apps bouncing round on the Net these days, it is way too easy to get distracted. You could lose hours and hours of your life to the endless super-cool (but hardly necessary) reports you can run on your account.

The secret to effectively tracking and reporting on your Twitter progress really boils down to just a few key figures. Learn to understand these measures, and you will be running your campaign like a true Social Media guru in no time.

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Bitly: Keep Your Links Short & Sweet

Bitly: Keep Your Links Short & Sweet

Bitly (formerly known as Bit.Ly) is the world’s best link shortener. What it does, in a nutshell, is shorten long web URLs into smaller links, leaving you with more character space to compose the all-important body of your Tweet. Your links should end up looking something like this:

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