Plus why a sassy approach to social media by brands might not work anymore.
Facebook, Messenger and Instagram are each testing a feature that shows notification counters from the other apps and lets you instantly switch between them when you tap the profile icon in the top corners of Facebook, Messenger or Instagram. Social media analyst Mari Smith first spotted the feature, and Facebook confirmed its existence to TechCrunch noting: “We are conducting a very small test to make it easier for people to discover and connect with the people and things they care about. We’re exploring ways to help people switch more easily between their Facebook, Messenger, and Instagram accounts.”
Read more about this cross-platform development here.
Read more about Weibo’s outstanding results here.
Forget what Harry Styles says, this is what a sign of the times really looks like! The upcoming election in Iran is like no other, with authorities relaxing rules on internet use during the election campaign. Rather than relying on state television channels to broadcast their campaign rallies, the two front-runners – President Hassan Rouhani and his hard line rival Ebrahim Raisi – have been live-streaming them on Instagram. They have also provided constant updates on Telegram, a hugely popular secure messaging app which now has more than 20 million users in Iran.
Read more about this fascinating story here.
Selena Gomez’s latest release, “Bad Liar”, comes with a twist, with a new video for the song only available in one particular way – vertically, on a smartphone, exclusively on Spotify. Interestingly, is only available as part of Spotify’s Today’s Top Hits playlist, rather than being accessed by Gomez’s Spotify page.
Read more about this story here.
Now we know you don’t have a lot of time for reading during the day – which is why we keep #Newsfeed as brief as we do! But online news outlet Medium is taking things one step further, with the introduction of audio stories to members. These aren’t just text-to-speech translations of content either – instead, they’ll be professional recordings from actual voice artists, or from the post writers themselves in some cases.
Read more about this timesaver here.
- Facebook, Messenger and Instagram unite with cross-app notifications [via TechCrunch]
- Facebook Messenger’s new home screen puts the focus back on messaging [via The Verge]
- Facebook will stream 20 MLB games for free this season [via Recode]
- Twitter hires a new GM of revenue products [via TechCrunch]
- Twitter’s most active users are golden opportunity for advertisers [via Business Insider]
- There are now more people on this Chinese platform than on Twitter [via Mashable]
- Chelsea Manning documents first day of freedom on Instagram [via The Next Web]
- Iran’s Instagram election sees rivals battle on social media [via BBC News]
- Soundgarden Legend Chris Cornell Tragically Commits Suicide [via Digital Music News]
- The major labels are now earning $150 from streaming every single second [via Music Business Worldwide]
- Kate Vale, Spotify’s MD for Australia & New Zealand, exits [via The Industry Observer]
- Selena Gomez releases new vertical music video you can only watch on Spotify’s mobile app [via The Verge]
- Universal’s Bruce Resnikoff on the Power of Catalog & Playing Air Hockey With Stevie Wonder [via Billboard]
- Spotify’s Troy Carter at Music Biz: On streaming, “the best songs win…(but) the value chain is broken” [via Hypebot]
- YouTube expands mobile livestreaming capabilities to more users [via Mashable]
- #SquadGoals: Brand snark and slang on social media doesn’t work [via Digiday]
- Google will soon use machine learning to help find you the right job [via Digital Trends]
- 5 Reasons Why You Need LinkedIn for Your Business [via Social Media Today]
- Medium launches audio versions of stories for members [via TechCrunch]
JADEN JAM: How is China combatting it’s smog problem? With a giant vacuum cleaner of course!