Whats The Deal With Branding?

Whats The Deal With Branding?

Branding is not just some fancy term “Marketing Consultants” use to justify their huge hourly rates; it is at the core of every successful business, brand and artist.

A successful brand is instantly recognizable by its name, image, sound and product – in Marketing speak this referred to as “Brand Identity”.

Once upon a time, the process of developing this Brand Identity was an expensive and virtually inaccessible one for any artist not associated with a Major Record Label.

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Tweet Stats: Free and Simple stats for Twitter

Tweet Stats: Free and Simple stats for Twitter

Tweet Stats is both a fun and practical tool which provides a bunch of cool analysis on the content and timing of your tweets. Depending on the amount of data your account has, it should take just a few moments to analyse your entire tweet history – which is then displayed in the form of some friendly, colourful graphs.

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Resources: Making the Most of What You’ve Got

Resources: Making the Most of What You’ve Got

No matter where you live and what kind of music you make, the bottom line is this: marketing yourself requires resources!

For the majority of young artists trying to break into the music industry today, resources are generally quite limited – money supplies are low, and free time is scarce (these two factors are often heavily dictated by how long your parents are willing to tolerate your mooching ways).

For this reason, effectively assessing and managing your resources is one of the absolute keys to staying afloat in the short-term, and achieving financial stability and success in the long-term.

There are several key resources you should consider before jumping into any type of online self-promotion:

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SproutSocial: Manage Your Campaign In Style

SproutSocial: Manage Your Campaign In Style

Love incredible design? Then Sprout Social is the Twitter Management Dashboard for you!

Sprout Social is a feature rich Twitter Management tool with a beautifully designed user interface, which is also incredibly easy and pleasant to use.

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